This book addresses key issues in corporate finance and explores them from financial development and financial stability ...
Lire la suiteThis book explores the impact of Covid-19 on universities, and how students, staff, faculty and academic leaders have adapted ...
Lire la suiteThe book describes the strategies and processes of a multi-national US corporation applied in entering emerging markets around ...
Lire la suiteChapters explore core topics such as brand management, sustainability, digital marketing, analytics and data science. Covering ...
Lire la suiteProvides and sheds light on insights, challenges, and opportunities to support the development and economic growth of the ...
Lire la suiteThis book presents theories and case studies for corporations in developed nations, including Japan, for designing strategies ...
Lire la suiteDue to its massive population, sound economic fundamentals, dynamic improvements in the insurance regulatory framework and ...
Lire la suiteThe book "International Finance in Emerging Markets" reviews contemporary issues in international monetary and financial ...
Lire la suiteAims to share fascinating perspectives on marketing communications by discussing the shift in the power of public relations, ...
Lire la suitePast cycles of sovereign lending and default in emerging markets suggest that debt crises will recur at some point. In addressing ...
Lire la suiteThis book focuses on the issue of sustainability standards from the perspective of both global governance frameworks and ...
Lire la suiteThis book considers the issue of exchange rate policymaking from a political economy perspective. It illustrates both theoretically ...
Lire la suiteExamines the evolution of marketing scholarship over generations from Marketing 1.0 to 4.0. It argues that most firms look ...
Lire la suiteMultinational corporations (MNCs) have long played a crucial role in the Chinese economy. This role is one that is set to ...
Lire la suiteThis book brings together narratives of inbound and outbound expatriate entrepreneurship in Japan to provide a comprehensive ...
Lire la suite